For strategists interested in planning tools used in the field of brand and communication strategy.
It's about practical planning techniques and the concepts that guide a brand strategist's thinking.
Yes, maybe. On the other hand "strategy" is nothing sacred and not an opposite of "mess". Anyways, I found it interesting enough to be featured. Rather in a "know your enemy" manner.
That is the opposite of strategy - it's a useless mess
ReplyDeleteYes, maybe. On the other hand "strategy" is nothing sacred and not an opposite of "mess". Anyways, I found it interesting enough to be featured. Rather in a "know your enemy" manner.
ReplyDelete